Yesterday, I met with Pam Boyd. Pam has started a business called the Reading Goddess. Her idea came from finding a way to start a business doing something she loves, reading. Her passion for reading carries over to her company's whimsical logo, wonderful array of gift products and Pam's spirit behind them.
She recently hosted a launch party to get feedback on her brand and product. This is a business woman to watch! The turnout for this event was mind boggling. Woman filled the space, buzzing about what was the hottest item and what they HAD to buy tonight.
As a part of Pam's concept she's included a foundation. A percentage of the proceeds from all of her sales will go to helping reading programs in Minnesota-for now! I suspect it is only a matter of time before she is serving literacy programs nation-wide and perhaps globally.
Visit the Reading Goddess website at www.readinggoddess.com